Veterans Crisis Line mobile billboard on the Las Vegas Strip reading “No matter when you served.” Veterans Crisis Line mobile billboard on the Las Vegas Strip reading “Need support now?”
Good design changes everything
I’m a creative problem solver. My insights help clients identify and address overlooked issues. I understand that it’s not just about making something look good — it’s about making your product function properly and drive desired results.
Services
Now offering freelance and contract graphic design services for mission-driven and values-based organizations.
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Art Direction
Setting the creative vision and seeing it through: leading design teams, directing photo shoots from casting and shot lists to final selects, and keeping every piece on message.
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Brand & Logo Development
Logos and full brand identities, from concept to final delivery, giving new ventures and established organizations a modern personality that fits who they are.
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Brand Guidelines & Advisory
Comprehensive guidelines that keep a brand clear, accessible, and consistent, plus ongoing brand advising for marketing materials, sub-brands, and launches.
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Campaign Design
National public awareness campaigns across social media, paid digital ads, event displays, and PSAs, shaped with input from audiences, researchers, and subject matter experts.
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Reports & Infographics
Annual reports, data sheets, and visual data graphics that turn dense information into something people actually want to read.
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Web & Digital
Website refreshes, landing pages, and supporting imagery built around relatable visuals and clear information, so the experience works as well as it looks.
What folks are saying
Don’t just take my word for it
“Kristen's creativity, intentionality, and passion are second to none. She has served as a strategic thought partner from the beginning to end of many projects — always bringing innovative ideas, an incredible eye for detail, and opportunities to elevate our organization’s work.”
Hannah Huntt
Vice President, Marketing and Communications, Stop Soldier Suicide
“Kristen has taught me so much about almost everything I now know. Without her, I really don't think I would've come this far in my role and skillset. She has definitely had one of the biggest impacts on my career and I will forever be grateful for her.”
Brock Fahringer
Senior Graphic Designer and former direct report
Clients
Organizations I’ve worked with
- U.S. Department of Veterans Affairs
- VA Office of Suicide Prevention
- Veterans Crisis Line
- Stop Soldier Suicide
- DCG Communications
- Avvy
Featured work
Graphic designer, art director, and creative strategist — currently focused on offering freelance and contract design services. I partner with mission-driven and values-based organizations to craft visual narratives that resonate with audiences nationwide.
DCG Rebrand
Art Direction, Graphic Design
VA Office of Suicide Prevention
Art Direction, Graphic Design
Avvy Brand Development
Art Direction, Graphic Design
Worth Higgins Wrapping Paper Design Contest
Print & Packaging
Creative Super Happy Fun Retreat
Event Branding
Stop Soldier Suicide
Art Direction, Graphic Design
36 Days of Type
Typography & Lettering
Art & Design
Fine Art & Illustration
Veterans Crisis Line
Art Direction, Graphic Design
Hello! A little about me
If you tell me, That’s a great idea!, then I’ll probably reply, I’m full of them! — with a cheeky grin to boot.
After nearly two decades in the corporate design world, I’m now focused on freelance and contract work for mission-driven and values-based organizations. I see design as a form of modern mark-making — where strategy meets imagination. It’s a little bit process, a little bit intuition… and just enough magic.
About Kristen